Digital marketing scope and its current need! It goes without saying that India is rapidly transforming digitally, and that this is expanding the potential for digital marketing. Since the introduction of DIGITAL INDIA, everything is moving quickly towards digitalization. As a result, businesses and governmental institutions require individuals who are internet savvy or who are conversant in the language of online brand promotion. With over 800 million youth, India is a young country where nearly everyone spends most of their time online, whether for work or pleasure. Businesses take advantage of this behavior and advertise their goods or brand names…